The Boords Blog

We're sharing practical lessons, insights and tips on working in the creative industry
Priestly
The 12 character archetypes
In blockbuster films and best-selling books, there are certain types of characters that appear repeatedly. They're known as character archetypes.
Luke Leighfield
Luke Leighfield
Content Writer
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Find your perfect story structure in 3 acts
If you’ve ever tried to write a story, you know it’s pretty hard. Nailing that plot structure. Crafting believable characters. But, if you’re clued up on the rudiments of classic story structure, it can be easy. Or, at least, a little easier.
Luke Leighfield
Luke Leighfield
Content Writer
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The 5 key story elements
A lot goes into writing a banger of a story. That’s why the writing process takes so long. But when you boil it down, each story is actually made up of five basic story elements.
Luke Leighfield
Luke Leighfield
Content Writer
Logos aristotle modes of persuasion
What is Logos?
Learn the definition of logos, one of Aristotle's three 'Modes of Persuasion'
Luke Leighfield
Luke Leighfield
Content Writer
Pathos aristotle modes of persuasion
What is Pathos?
Learn the definition of pathos (a.k.a. 'feeling all the feels'), one of Aristotle's three 'Modes of Persuasion'
Luke Leighfield
Luke Leighfield
Content Writer
Ethos aristotle modes of persuasion
What is Ethos?
Learn the definition of ethos, one of Aristotle's three 'Modes of Persuasion'
Luke Leighfield
Luke Leighfield
Content Writer
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Introducing the Boords Community
Introducing the Boords Community
Karen Mc Guinness
Karen Mc Guinness
Customer Success Specialist
Video transition effect iris in
The 9 essential video transition effects
Video transitions are a staple of video editing and motion graphics. Learn about the dos and don'ts of transitions in this handy guide.
James Chambers
James Chambers
Boords Founder
Boords characters
What is a storyboard?
A storyboard is a visual representation of how a story will play out, scene by scene. It’s made up of a chronological series of images, with accompanying notes.
Karen Mc Guinness
Karen Mc Guinness
Customer Success Specialist
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Collaborating with clients as a remote motion designer
Marc Eijkelenboom is a freelance motion designer from the Netherlands.
Karen Mc Guinness
Karen Mc Guinness
Customer Success Specialist
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How to make an animatic
Learn the tools, techniques, and best practices of creating animatics
James Chambers
James Chambers
Boords Founder
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The 6-step pre production checklist for animation
Pre-production is everything that happens before you start to tangibly make your animation; the initial work needed to get your idea off the ground.
Karen Mc Guinness
Karen Mc Guinness
Customer Success Specialist