The Boords Blog

We're sharing practical lessons, insights and tips on working in the creative industry
Find Your Perfect Story Structure in Three Acts
If you’ve ever tried to write a story, you know it’s pretty hard. Nailing that plot structure. Crafting believable characters. But, if you’re clued up on the rudiments of classic story structure, it can be easy. Or, at least, a little easier.
The 5 Key Story Elements
A lot goes into writing a banger of a story. That’s why the writing process takes so long. But when you boil it down, each story is actually made up of five basic story elements.
Pathos aristotle modes of persuasion
What is Pathos?
Learn the definition of pathos (a.k.a. 'feeling all the feels'), one of Aristotle's three 'Modes of Persuasion'
Ethos aristotle modes of persuasion
What is Ethos?
Learn the definition of ethos, one of Aristotle's three 'Modes of Persuasion'
Logos aristotle modes of persuasion
What is Logos?
Learn the definition of logos, one of Aristotle's three 'Modes of Persuasion'
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Introducing the Boords Community
Introducing the Boords Community
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The 9 Essential Video Transition Effects
Video transitions are a staple of video editing and motion graphics. Learn about the dos and don'ts of transitions in this handy guide.
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What is a storyboard?
A storyboard is a visual representation of how a story will play out, scene by scene. It’s made up of a chronological series of images, with accompanying notes.
Collaborating with clients as a remote motion designer
Marc Eijkelenboom is a freelance motion designer from the Netherlands.
How to Make an Animatic
Learn the tools, techniques, and best practices of creating animatics
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The 6-step pre production checklist for animation
Pre-production is everything that happens before you start to tangibly make your animation; the initial work needed to get your idea off the ground.
Storyboarding for mission-driven initiatives at Blenderbox
Blenderbox is a Brooklyn-based digital agency that combines strategy, UX, design and development services.